Free T-shirts aren’t enough

Traditional Give Away Vs Trendy Style

I want to let every business owner know on behalf of generation Y; if you give me a good looking promotional t-shirt I will wear it proudly, I will tell people where I got it, and if you take time to socialize with me; I will recommend you to my friends. Free isn’t good enough though, I do not want a one size fits all t-shirt; I want something I would buy for myself.

I have seen thousands of shirts printed in my short time here at Branded Solutions and out of all the shirts I have seen; only one has caught my attention. Even before it was printed, I wanted one. It was a simple grey shirt, cut a little differently, and softer than the other shirts we print on. I didn’t care what they printed on that shirt, I wanted one.

All of us no matter what generation have been given a t-shirt and rarely do we wear it longer than we need to. Promotional shirts quickly become work shirts or cut up into shop rags.  The solution to this is to produce shirts that look good and are current with fashion trends. Why not give promotional shirts the chance to become a favortie shirt instead of a rag?

The lesson is: If a business owner wants to promote to generation Y with promotional apparel they need to pay attention to what we are wearing because free isn’t enough. This goes for business owners making uniforms as well. Why not make a shirt that an employee will be proud to wear long after their employment has ended? Promotional tees work as long as they are fashionable.

~ by BRANDED Solutions on October 21, 2009.